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Pureology Hydrate Sheer Shampoo 250Ml
Pureology Hydrate Sheer Shampoo 250Ml

Hydrate® Sheer Shampoo

This concentrated, but lightweight, moisturizing shampoo from Pureology is Silicone-Free to avoid weighing hair down, and is infused with a signature aromatherapy blend of Peppermint and Corn Mint Essential Oils.

Description
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Moisture & softness for all types of dry hair!

Fine hair needs hydration, too—but rich, heavy formulas can be too much since this hair type is easily weighed down. This lightweight, Silicone-free version of the best selling Hydrate moisturizing shampoo replenishes and detangles knot-prone fine, color-treated hair and is specifically for finer hair. Without weighing hair down, this daily shampoo restores suppleness and maximizes color retention.

The thirst-quenching formulas of Hydrate provide superior replenishment, touchable softness and extraordinary color protection. Advanced Hydrating Micro-Emulsion Technology deeply hydrates to revitalize dry hair and enhance colour radiance, while Jojoba, green tea and sage condition. Multi-weight proteins of soy, oat and wheat help strengthen, rebuild and repair, and Pureology's exclusive AntiFade Complex protects colour vibrancy. A final touch of our signature aromatherapy blend of ylang ylang, bergamot and patchouli scents the collection.

Why is my hair so dry?

Dry hair can be causes by a few different factors. Generally, if your scalp is not creating enough oil at the root of your hair, keeping your hair moisturized, it will result in dehydrated hair.  If the cuticles - a protective layer that keeps the oils locked in, are damaged, the moisture can escape. Environmental causes like sun damage can harm the cuticles. Other causes include over-washing and using harsh shampoos that strip the hair of natural oils. Using chemicals to dye, bleach, relax or perm your hair; and heat-activated styling tools like blow-dryers, straighters and curling irons also cause dryness.

What helps dry hair?

Certain ingredients present in moisturizing shampoos, conditioners and other frizzy hair products can repair the hair’s natural lubricating system and provide a dry hair remedy. Proteins like soy, wheat and oat help to rebuild and strengthen damaged cuticles. Jojoba oil is a great ingredient to provide oil and moisture to the hair, as well as green tea and sage to condition the hair. Pureology Hydrate System offers the best shampoo for dry hair, as well as the best conditioner for dry hair containing these ingredients, in addition to their micro-emulsion technology to keep dry hair staying radiant and healthy. It is important to use paraben free shampoo, as well as chemical free shampoo to prevent stripping of the hair. This collection also offers the best shampoo for fine hair, as it comes in a silicone-free version to avoid weighing it down.

How to moisturize dry hair?

A simple hair routine can help to hydrate dry hair. Pureology’s Hydate System can help! Shampoo and condition using a chemical free shampoo. If you have treated or coloured hair, use a shampoo for coloured hair to help retain vibrancy and heal the damaged hair cuticles. Conditioner is especially important as it seals the hair cuticles and protects them. After washing, you can use a hair treatment for dry hair. Pureology’s offers the Hydrate System Air Dry Cream to effortlessly control frizz, add volume and retain moisture as it eliminates the need to blow dry hair, thus preventing the damaged caused by heat activated styling tools.

BENEFITS:

  • For fine, dry hair types
  • Silicone-free formula preserve luminous color with no buildup, or heavy feeling
  • Little-to-no tingling sensation for sensitive scalps
  • 100% Vegan, Sulfate-Free, Paraben-Free, Silicone-Free, Recyclable 
  • Signature aromatherapy blend of ylang ylang, bergamot, patchouli
How to Use
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Apply a quarter-sized amount to wet hair and lather. Rinse. Repeat if necessary. For sensitive scalps, rinse after 30 seconds. For best results, follow with Hydrate Sheer Condition.